{"id":19410,"date":"2026-09-30T23:26:50","date_gmt":"2026-10-01T02:26:50","guid":{"rendered":"https:\/\/agromedios.com\/new\/?p=19410"},"modified":"2026-09-30T23:33:38","modified_gmt":"2026-10-01T02:33:38","slug":"transparencia-confianza-y-tecnologia-el-triangulo-que-impulsa-a-pantalla-uruguay","status":"publish","type":"post","link":"https:\/\/agromedios.com\/new\/transparencia-confianza-y-tecnologia-el-triangulo-que-impulsa-a-pantalla-uruguay\/","title":{"rendered":"Transparencia, confianza y tecnolog\u00eda: El tri\u00e1ngulo que impulsa a Pantalla Uruguay"},"content":{"rendered":"\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<p class=\"responsive-video-wrap clr\"><iframe title=\"Transparencia, confianza y tecnolog\u00eda: El tri\u00e1ngulo que impulsa a Pantalla Uruguay\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/E6o6kBVW900?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<\/div><\/figure>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">El consorcio de firmas rematadoras Pantalla Uruguay concret\u00f3 esta semana su hist\u00f3rica edici\u00f3n n\u00famero 320 en las instalaciones del Parque Tecnol\u00f3gico del LATU, marcando oficialmente la celebraci\u00f3n de sus 25 a\u00f1os de trayectoria en el mercado ganadero nacional. Concebido originalmente bajo la necesidad extrema de comercializar haciendas durante la crisis de la fiebre aftosa en 2001, el modelo no solo subsisti\u00f3, sino que transform\u00f3 de forma definitiva los agronegocios en el pa\u00eds mediante un s\u00f3lido tri\u00e1ngulo virtuoso: transparencia, confianza y vanguardia tecnol\u00f3gica. <\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">En este marco de celebraciones, Alejandro \u201cAle\u201d Dutra, director de Escritorio Dutra y expresidente inmediato del consorcio, dialog\u00f3 sobre los cimientos que permitieron alcanzar este cuarto de siglo y los exigentes desaf\u00edos que se proyectan de cara al futuro de la ganader\u00eda en el Cono Sur. \u00abAl mirar hacia atr\u00e1s y ver el camino recorrido desde el nacimiento del consorcio, queda en evidencia que la base de todo sigue siendo la confianza. E<\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">l comprador que opera a distancia necesita la certeza absoluta de que el informe de certificaci\u00f3n coincida con exactitud con lo que va a recibir en su campo\u00bb, explic\u00f3 Ale Dutra. El expresidente institucional, quien lider\u00f3 una etapa de fuerte dinamismo comercial y digital en el consorcio antes de traspasar el mando a la actual directiva de Jorge Strauch, destac\u00f3 que la transparencia es el activo m\u00e1s valioso de Pantalla Uruguay. <\/p>\n\n\n\n<p class=\"has-medium-font-size wp-block-paragraph\">\u00abMantener negocios genuinos, donde los vendedores cobran al contado y sin descuentos financieros, ha generado una fidelidad \u00fanica en el mercado. Esa transparencia construy\u00f3 la reputaci\u00f3n que hoy nos sostiene como una herramienta indispensable para el productor uruguayo\u00bb, enfatiz\u00f3. El tercer v\u00e9rtice del tri\u00e1ngulo que impulsa al consorcio es la constante evoluci\u00f3n digital. <\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"656\" height=\"695\" src=\"https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.26.03-p.-m.png\" alt=\"\" class=\"wp-image-19415\" srcset=\"https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.26.03-p.-m.png 656w, https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.26.03-p.-m-283x300.png 283w\" sizes=\"(max-width: 656px) 100vw, 656px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>El consorcio de firmas rematadoras Pantalla Uruguay concret\u00f3 esta semana su hist\u00f3rica edici\u00f3n n\u00famero 320 en las instalaciones del Parque Tecnol\u00f3gico del LATU, marcando oficialmente la celebraci\u00f3n de sus 25 a\u00f1os de trayectoria en el mercado ganadero nacional. Concebido originalmente bajo la necesidad extrema de comercializar haciendas durante la crisis de la fiebre aftosa en [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":19412,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_eb_attr":"","ocean_front_end_style_editor":"no","ocean_post_layout":"","ocean_both_sidebars_style":"","ocean_both_sidebars_content_width":0,"ocean_both_sidebars_sidebars_width":0,"ocean_sidebar":"","ocean_second_sidebar":"","ocean_disable_margins":"enable","ocean_add_body_class":"","ocean_shortcode_before_top_bar":"","ocean_shortcode_after_top_bar":"","ocean_shortcode_before_header":"","ocean_shortcode_after_header":"","ocean_has_shortcode":"","ocean_shortcode_after_title":"","ocean_shortcode_before_footer_widgets":"","ocean_shortcode_after_footer_widgets":"","ocean_shortcode_before_footer_bottom":"","ocean_shortcode_after_footer_bottom":"","ocean_display_top_bar":"default","ocean_display_header":"default","ocean_header_style":"","ocean_center_header_left_menu":"","ocean_custom_header_template":"","ocean_custom_logo":0,"ocean_custom_retina_logo":0,"ocean_custom_logo_max_width":0,"ocean_custom_logo_tablet_max_width":0,"ocean_custom_logo_mobile_max_width":0,"ocean_custom_logo_max_height":0,"ocean_custom_logo_tablet_max_height":0,"ocean_custom_logo_mobile_max_height":0,"ocean_header_custom_menu":"","ocean_menu_typo_font_family":"","ocean_menu_typo_font_subset":"","ocean_menu_typo_font_size":0,"ocean_menu_typo_font_size_tablet":0,"ocean_menu_typo_font_size_mobile":0,"ocean_menu_typo_font_size_unit":"px","ocean_menu_typo_font_weight":"","ocean_menu_typo_font_weight_tablet":"","ocean_menu_typo_font_weight_mobile":"","ocean_menu_typo_transform":"","ocean_menu_typo_transform_tablet":"","ocean_menu_typo_transform_mobile":"","ocean_menu_typo_line_height":0,"ocean_menu_typo_line_height_tablet":0,"ocean_menu_typo_line_height_mobile":0,"ocean_menu_typo_line_height_unit":"","ocean_menu_typo_spacing":0,"ocean_menu_typo_spacing_tablet":0,"ocean_menu_typo_spacing_mobile":0,"ocean_menu_typo_spacing_unit":"","ocean_menu_link_color":"","ocean_menu_link_color_hover":"","ocean_menu_link_color_active":"","ocean_menu_link_background":"","ocean_menu_link_hover_background":"","ocean_menu_link_active_background":"","ocean_menu_social_links_bg":"","ocean_menu_social_hover_links_bg":"","ocean_menu_social_links_color":"","ocean_menu_social_hover_links_color":"","ocean_disable_title":"default","ocean_disable_heading":"default","ocean_post_title":"","ocean_post_subheading":"","ocean_post_title_style":"","ocean_post_title_background_color":"","ocean_post_title_background":0,"ocean_post_title_bg_image_position":"","ocean_post_title_bg_image_attachment":"","ocean_post_title_bg_image_repeat":"","ocean_post_title_bg_image_size":"","ocean_post_title_height":0,"ocean_post_title_bg_overlay":0.5,"ocean_post_title_bg_overlay_color":"","ocean_disable_breadcrumbs":"default","ocean_breadcrumbs_color":"","ocean_breadcrumbs_separator_color":"","ocean_breadcrumbs_links_color":"","ocean_breadcrumbs_links_hover_color":"","ocean_display_footer_widgets":"default","ocean_display_footer_bottom":"default","ocean_custom_footer_template":"","ocean_post_oembed":"","ocean_post_self_hosted_media":"","ocean_post_video_embed":"","ocean_link_format":"","ocean_link_format_target":"self","ocean_quote_format":"","ocean_quote_format_link":"post","ocean_gallery_link_images":"on","ocean_gallery_id":[],"footnotes":""},"categories":[1],"tags":[45],"class_list":["post-19410","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-general","tag-a","entry","has-media"],"featured_image_urls":{"full":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m.png",1080,643,false],"thumbnail":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-150x150.png",150,150,true],"medium":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-300x179.png",300,179,true],"medium_large":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-768x457.png",768,457,true],"large":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-1024x610.png",1024,610,true],"1536x1536":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m.png",1080,643,false],"2048x2048":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m.png",1080,643,false],"ocean-thumb-m":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-600x600.png",600,600,true],"ocean-thumb-ml":["https:\/\/agromedios.com\/new\/wp-content\/uploads\/2026\/09\/Captura-de-pantalla-2026-09-30-a-las-11.16.11-p.-m-800x450.png",800,450,true],"ocean-thumb-l":["https:\/\/agrom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